Commercial Selling Skills for the Future

•  Change the way you engage with customers

• Know their business AND understand their needs

• Challenge their thinking

• Ask the RIGHT questions

• Help your customers see the VALUE your product offers them

• See the RIGHT customers

• Chose the right sales tools for customers

Sales and Marketing Planning

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•  How robust is your marketing Plan?

• Do your sales teams know how to implement your plan ?

• Have you set the KPIs to drive the right behaviours and activities?
  
  Sales and Marketing teams must be aligned if your plan is to succeed - How are aligned are your teams?